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Copywriting Is Simply Selling/Convincing At Scale

If you’re a service-based small business owner, the first big problem you must solve is:

Developing a convincing enough ‘claim’ that compels potential prospects to work with you- even if they don’t know you. AKA, a Godfather Offer.

Once you do that (which involves a heavy amount of copywriting on it’s own), you may find that potential prospects still aren’t biting. What gives?

2 Reasons:

  1. You haven’t done a good enough job of convincing someone they need to fix their problem, after which your offer will stick out to them like an oasis in a desert

2. You haven’t built up enough rapport and trust with them such that they’ll choose you as opposed to a competitor.

Copywriting provides an invaluable 1-2 punch for any small business owner: it excites and invigorates the reader in order to inspire action, and builds a foundation of rapport and trust.

*Please note that this is a supplementary service to one of our three main services- web development, offer creation, and ads. We do not offer copywriting without engagement in one of our three main services.

What exactly is it?

Sales copywriting is any text intended to persuade the right reader, viewer, or listener to take a specific action. It could be a headline, text in an ad, text on a landing page, and even text throughout your website.

Headline

If you’re writing a headline, the goal is just to make the RIGHT people stop and keep reading.

Paragraph Text

If you’re writing text throughout your website, it’s to compel people to keep reading & continue learning about your business.

Landing Page

If you’re writing landing page or ad copy, it’s to compel people to become a lead.

What's Holding You Back Now?

Lack of Traffic

Strategy: Marketing

Lack of Leads

Strategy: Conversion Optimization

Lack of Sales

Strategy: Positioning

But That’s Not All Omnius Web Development Does

Omnius Web Development Gives You Everything You Need
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Your Website

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Your Shopping Cart

Building a website or publishing a blog used to be a grind. What would normally take forever to design and develop can now be done in a single afternoon!

With Us, you can...

Omnius Web Development Is..

Your Membership Site

Building a website or publishing a blog used to be a grind. What would normally take forever to design and develop can now be done in a single afternoon!

With Us, you can...

Omnius Web Development Gives You
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Hungry to learn and grow, we are open-minded and curious about the future of digital marketing. You can find out more about our team, our values and how we can work together to achieve your goals.

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Your career is important and choosing a place to work can be a hard decision to make. Find out more about what it’s like to work at Impression and join us on our journey.

Web Secure

Sales Funnel

Your business will lead the way, staying ahead of the competition with our market-leading tools. Our in-house tech team create bespoke solutions to keep your business ahead of the curve.

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