Pages
- Home
- About
- Services
- Testimonials
- Resources
- Contact
- Pricing
- Offer
If you’re unsure about which pages to use, pretend you’re a salesperson, fulfiller, and customer service rep working from A to Z with an ideal client. What are the different things you’ll go through with them?
Features
Functionality | What it is | How it benefits you |
Contact form for lead generation | A custom-made form with the most relevant information you need from clients | Allows visitors to more easily take action with your business |
Site search | A bar at the top of your site that lets visitors search for specific content | Provides a better user experience for your visitors |
Newsletter sign up forms | A widget that allows visitors to sign up to your newsletter, for Mailchimp for example | Makes it easier for you to stay top of mind with visitors (if you have a convincing enough offer to get them to sign up) |
Map & location | A widget that adds your location through Google Maps to your webpage, usually in the footer | Let’s visitors easily visualize where you’re located and adds a greater level of legitimacy |
Google Analytics | Tracking software embedded into the backend of your site. Alloys you see visitor metrics like pageviews, bounce rate. time on site, and much more | If analyzed, can help you understand what content does and doesn’t resonate with visitors as well as helps you map out an efficient customer journey |
Advanced Analytics | Heatmap software, visitor recording software, automatic monthly reports | Provides deeper analysis into visitor behavior |
Facebook Pixel | Be able to track who visits your website from Facebook Ads | Allows you to retarget visitors to your site in further Facebook ads |
CRM integration (Ex: HubSpot) | Embed the websites contact form into your Customer Relationship Management software | Gives you a more convenient way to follow up with your leads |
A popup form | A form that pops up with an attractive offer when visitors are about to leave the site | Allows you to convert a small portion of people that were going to be lost |
Visitor membership | Allows visitors to login to the site as a member and see restricted content- usually, an online course | Makes customers/clients commit further to your business by giving them a role in your ‘ecosystem’. Increases efficiency of various Systems. |
An online Store/ Shopping cart | Allows visitors to pay for products/services through your website and includes 10 products | Increases legitimacy by letting customers do this ‘in-house’ on your website |
Basic online payment gateway | Allows visitors to pay for fixed services (usually digital services) through your site through Stripe | Increases legitimacy by letting customers do this ‘in-house’ on your website |
Blog | A blog page that allows you to easily post blog posts educating visitors | Have visitors see you as more of a thought leader in your space |
Client testimonials & reviews | A widget that takes your google reviews and embeds them into your website | The most trustworthy way of showing off client testimonials (since Google is a neutral third party). |
Upcoming events calendar | A custom tool that either pulls information from another calendar or is manually edited | Provides a good reason to have (potential) customers come back often and improves the user experience |
Social Media Integration | Add your live Instagram feed to your website, Links are included in your site for free. | Gives visitors a taste of your social media presence without having to leave the site |
Copywriting | Write website copy for you given your prompts to our streamlined copy template. | Saves you a lot of time and energy, while still preserving your voice and vision for the site |
Other features |